Designer Karnit Aharoni was always intrigued by menswear. She cites the traditions & history of the genre as her main design inspirations throughout her design career – a career that found her designing collections under the Ermengildo Zegna label in Italy & later for Donna Karan here in NYC. The tiresome, ever-demanding pace of the fashion business led her to a place where she faced a crossroads.
Finally, she concluded that her independence & the ability to follow her own design intuition were more important than being at the helm of a large fashion label. She was called to launch her own collection. However, she chose to step outside of her comfort zone & allow her vision to be realized in a women’s collection. But rest assured, her trademark details & her constant desire to apply a twist here & a tweak there to create something quietly special can be found throughout her collection, which she labels in her own moniker, “Karnit Aharoni”.
Karnit led a life full of inspiration from birth. Her parents were diplomats, so she found herself growing up at the doorstep of the world at large. She was constantly traveling & was exposed to countless cultures & societal ideas. Each of these ideas & inspirations can be found en masse throughout her collection.
The inspiration behind the Spring/Summer 2021 collection is her Grandmother who was a very stylish woman & has always proven a great inspiration. For this collection, she was particularly inspired by images of her grandmother in the 1930’s. Karnit added in a bit of wild west style, which she feels define the crazy times of change in which we are currently living. This collection, she says, “feels like chaos mixed with the excitement of the new, just like it was back then.”
This mix of seemingly diametrically opposed styles is a hallmark of Aharoni’s design aesthetic. “It’s always a mix”, says Aharoni. “I always try to keep some elements that are loved & recognizable, adding to that some new fabrics & colors, especially the jacquards with are exclusive & always tell a story”. She then says that she always conducts extensive research into the period style she finds inspirational or elements that interests her, &, it’s at this time that the “designs happen.”
“I believe what we are going through at the moment, are changes which would have happened anyway, even without covid.”
– Karnit Aharoni
The company has been founded in a manner that make it primed to flourish in the post COVID (just post…) business environment. The team is committed to relying on: Small quantities, responsible production & partners, season-less pieces, all of which keep seed capital more conservatively advanced & fiscal burn rate will be more manageable to investors.
The collection itself truly is a special one that is even better when seen in person. All the fabrics are 100% natural, eco responsible & are sourced from Italy or France. Production too is from either France or Portugal. The Karnit Aharoni collection is a notable entry into the fashion landscape, a landscape that is becoming increasingly dotted with novel, new, eco-friendly collections like the one we have here. These collections need to not only be celebrated, but supported. Click at the link below to show your love…
Find more on www.karnitaharoni.com
Designer Publicist: www.Mephistopheles.fr
- PQ Buckingham
All Photographs: Greg Alexander
Model: Angline @ EliteMilano
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